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Natasha Sinagoga
Industry Expert on Advanced Advertising, Leadership and Product Deployment
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View from the Grandstand -- Stanley Cup Playoffs Back on Cable w/ Ampersand's Natasha Sinagoga
For the first time in nearly 30 years, the NHL's Stanley Cup Playoffs will broadcast every game on cable television. This is thanks to...
The Ampersand Outlook: 2023 Predictions for the Advanced TV Industry
With our industry rapidly changing, Ampersand tapped a handful of its top subject matter experts to weigh in on key topics we will be...
Digi Day Contributor on March Madness
TikTok, for example, allows fans to develop an emotional connection to the team and players by revealing content before and after games,...
Media Village View from the Grandstand
Natasha Sinagoga on Local Sales and Women in Sports (Podcast). Natasha Sinagoga, Regional Vice President of Local Sales at Ampersand,...
$1 For Your Data
As data becomes prolific in all businesses, I was shocked to find a Nielsen Scarborough survey in my mailbox. As most of my...
You NEVER Lose When You Do The Right Thing!
Seems simple enough...right? Sometimes doing the right thing is hard. Sometimes it goes against the norm or isn't a popular idea, but...
What Makes a Winning Performance?
Never underestimate when someone makes a pitch, presentation or meeting that looks easy. Winning performances have been practiced in...
Go Fast Alone Or Far Together
It is a common misconception by some leaders that they can do it faster alone. How many times have you heard "I am working on a deadline...
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